Behind the Scenes

Posted on February 10, 2011

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Viewers love to see “behind the scenes” videos. It makes them feel important, like they are getting to see an inside view that not everyone has seen. Try incorporating a “behind the scenes” video campaign into your strategy.

How about trying…

1) Behind the Scenes – Day in the Life of our CEO
2) Behind the Scenes – How your product was made (Start to finish. From conception of idea to finished product)
3) Behind the Scenes – Where your product comes from
$) Behind The Scenes – A fun video of employees
(Like BodyCentrals Valentines ad on Facebook 2/14/11. See it here.
P.s LOVE, love, love their clothes!!! And for seriously great prices, too.

Check out Starbucks example of where your coffee comes from.

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Posted in: Social Media, Videos