Behind the Scenes

Posted on February 10, 2011


Viewers love to see “behind the scenes” videos. It makes them feel important, like they are getting to see an inside view that not everyone has seen. Try incorporating a “behind the scenes” video campaign into your strategy.

How about trying…

1) Behind the Scenes – Day in the Life of our CEO
2) Behind the Scenes – How your product was made (Start to finish. From conception of idea to finished product)
3) Behind the Scenes – Where your product comes from
$) Behind The Scenes – A fun video of employees
(Like BodyCentrals Valentines ad on Facebook 2/14/11. See it here.
P.s LOVE, love, love their clothes!!! And for seriously great prices, too.

Check out Starbucks example of where your coffee comes from.

Posted in: Social Media, Videos